Celebrity Big Brother will be celebrating women this January, and it seems they are prepared to go all out from the very start.
The brand new series begins on January 2 with Emma Willis back to oversee the live launch and welcome the ladies who are giving up weeks of their lives to live in the Elstree house.
Celebrity Big Brother’s sponsor Pink Casino has teased that the iconic house is “getting a brand new makeover, furnished with pink homeware, showcased pink doors and of course pink lipstick.”
Host Emma Willis will also be dressed for the occasion, reportedly wearing a bright pink mini dress (we hope she’ll be wearing thermals underneath!).
Bosses are also making the launch show a women-only event too, with ticketing website Applause Store looking for women of all ages to brave the cold and come down.
The website says: “We’re looking for females from all walks of life, all professions and with a diverse mix of interests!”
As the series continues, CBB producers will be adding male celebrities to the house. But for the moment, it’s girl power…
Celebrity Big Brother returns to Channel 5 on January 2.